Strategy, in my experience, is vastly misunderstood. I often see strategy thought of as “marketing strategy,” and it is applied to business development efforts only, or it is considered to be “not-applicable” as conditions on the ground are changing too quickly to “make a long-term plan” and then not change from it. 

My brother and I finally dragged our mother into the 21st Century and bought her an iPhone for her birthday. 

In last month’s column, I wrote about how military strategy can help businesses learn to navigate the current chaotic times. 

Unfair compensation between company owners is a red flag signaling a potential business breakup.

Businesses that last share common traits. For example, they have written ownership agreements with key terms; they are structured to prevent conflicts and disputes between co-owners; and they have planned for timely succession to manage next-generation expectations and prevent frustration.