Online News--PMI Promotes Plan for Trade Show Consolidation
March 2, 2004
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In its continuing quest to promote trade show consolidation, the Plumbing Manufacturers Institute is promoting its "Revenue Enhancement Formula," a plan to develop a single, extended, annual building show format, even if it results in insignificant increases in booth space charges. In PMI's formula, the consolidation of three existing shows could absorb a 40% increase in booth fees.
