SPECIAL ISH NA REPORT: ASA Positioning For Future Growth
At its annual meeting in Toronto on Oct. 29, ASA geared its convention program to its channel of distribution, including the 200-plus vendor companies that are members of the association, instead of focusing exclusively on wholesalers' interests.
By Pat Lenius
The American Supply Association's annual meeting held in Toronto beginning Oct. 29 carried the theme "Supply Chain Summit." For the first time in its history, ASA geared its convention program to its channel of distribution, including the 200-plus vendor companies--manufacturers, manufacturers rep firms, service suppliers and others--that are members of the association, instead of focusing exclusively on wholesalers' interests.