SPECIAL ISH NA REPORT: Messe Frankfurt's North American Vision Becomes A Reality
Calling the launch of ISH North America "a vision that had become a reality," Roland Bleinroth, president of Messe Frankfurt Inc., credited a number of people for helping to bring the ISH concept to North America during a press conference on Thursday, the opening day of ISH North America. "It was an idea that we started to pursue further with our customers, exhibitors, attendees and many people from the press," said Bleinroth. "And eventually it led to what you see outside of these doors now."
The show opened at 10 a.m. and by early in the afternoon, a number of exhibitors seemed pleased with the turnout.