PMI held a special CEO forum focusing on doing business in China at its recent fall meeting in Washington, D.C.

In an effort to involve the CEOs of various plumbing manufacturers in the workings of the Plumbing Manufacturers Institute (PMI), a special CEO forum was held on the last day of its recent fall meeting in Washington, D.C., focusing on doing business in China.

Michael Colopy, a foreign affairs specialist, suggested that most U.S. companies go into China with a "comfortable ignorance" of foreign cultural norms.