CONTINUING EDUCATION

eBOOKS

WEBINARS

CUSTOM eNEWS

eBLASTS

IPS

INFOGRAPHICs

VIDEO

PODCAST

INFOCENTERS

CONTENT CREATION

NATIVE ADVERTISING

DRIVE

COST PER LEAD

LEAD NURTURING

Are you looking for a unique lead generation product that delivers value to your audience AND engages them with your content? Continuing Education is the key to accomplishing that. Most licensed professionals are required to earn continuing education units (CEUs) to maintain their license or credential. We offer you the opportunity to provide these CEUs they need while building brand awareness and generating high-quality leads for your business.

CEUs can be offered through a variety of formats including articles, webinars, live events, videos, and interactive presentations. Whether you have existing content or want to create new, engaging content, our team of instructional designers and subject matter experts is here to help you. As a sponsor, you can view all your course stats and engagement data in our new, interactive and easy-to-use sponsor dashboard – available to you 24/7.

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Sponsor a unique collection of PM Engineer articles designed as a downloadable digital eBook and leverage the most influential and respected construction industry media brand while generating high-quality leads! We will handle all publishing details from design, production and hosting on PMEngineer.com to marketing to PM Engineer's community of construction professionals and gathering leads for your business development efforts.

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An PM Engineer webinar is your ideal platform to both educate and sell to a pre-qualified audience at the exact same time. Pair with a topic or trend expert to discuss common challenges while pitching your product or service solution. Or maybe the expert is you! Plan your webinar today and receive a turnkey marketing program collecting more than 1200 average registrant leads.³

 

Align your company and its offerings with relevant content while receiving the branding, visibility and LEAD generation through PM Engineer's Editorial Webinar Sponsorships. We take care of everything — the recruitment of leading industry experts as speakers to marketing targeted at an audience of your potential customers. Our Editorial Webinars bring you high-quality educational content and are available in exclusive and multi-sponsored options.

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Co-branded with PMEngineer to boost deliverability, connect with readers and acquire leads! Custom eNewsletters include your own proprietary editorial or educational content including:

• White papers
• Case studies
• Testimonial, interview, Q&A videos
• On-the-job tips
• Archived webinars or podcasts
• Industry reports or facts & figures

Requires up to 6 links of editorial, educational, non-ad copy/non-commercial content. Publisher has the right to refuse content.

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Email Blasts, also known as eBlasts, are specialized emails focused on product information, video sharing, literature distribution, event announcements and more. We deploy your multi-sponsored or exclusive single-sponsored eBlasts to a targeted audience of relevant industry professionals.

Environmental health and safety professionals will receive immediate access to your product information, video or literature. And since they know and trust the content of PM Engineer, your email to them will enjoy a higher open rate and thereby a greater number of leads!

*NEW* Company Content eBlast

Looking to speak directly to our audience with all of your own content and ads? We now offer Third-Party eBlasts that deploy your message straight to our qualified audience of plumbing and mechanical professionals AND provide post-deployment email stats. Company Content eBlasts require 30 days’ lead time.

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An Interactive Product Spotlight (IPS) is an effective and engaging way to highlight your product, content, service or event. With dynamic scrolling or multi-page format, viewers can navigate their own path to videos, photos, product descriptions, technical specs, testimonials, case studies, and more.

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BENEFITS:

• Your Infographic created by our design professionals through a collaborative process
• Hosted for ONE YEAR on PM Engineer's website
• Equipped for embedding on your company website or Facebook page, or for use as a sales tool
• Promoted via email to active and engaged plumbing/mechanical engineering industry professionals
• Includes deployment leads and analytics

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BNP Video, our in-house video production and marketing team, can produce high-quality, professional videos that will get you seen and grow your business. Backed by the power of PM Engineering, we will also create a customized marketing strategy to get your video message in front of thousands of qualified buyers.

BNP Video can shoot your video at your location of choice - office, facility, event, installation site, or even your booth at a tradeshow - we can accommodate all your needs. Need a studio to shoot your video? You can avail of our studios located in New York City, Detroit or Chicago.

OUR CAPABILITIES INCLUDE:

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Record an interview, provide educational information, promote new products, and more! Podcasts offer you the opportunity to speak directly to PM Engineering's readers and provide educational and promotional information that establishes your brand’s leadership and boosts awareness. Create a podcast with us, or supply your own, and PM Engineering will promote your podcast to our readers.

• Choose your podcast option and let us do all the work!
• Podcast emailed to PM Engineering's readers (Multi-deployment Packages Available)
• Hosted for 3 MONTHS on PM Engineering's website
• Promoted in the PM Engineering eNewsletter
• Promoted through PM Engineering's social media pages

• OPTION 1: Supply your own podcast
• OPTION 2: Record your podcast with our Editor, over the phone or in-person

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PM Engineer offers a full-feature, topic-centric microsite called an InfoCenter. As the exclusive InfoCenter sponsor you work with the editors to select a topic of interest to the PM Engineer audience of plumbing/mechanical engineering industry professionals. Your content geared toward the topic is paired with content supplied by PM Engineer’s editorial team to ensure your company name becomes synonymous with the topic you choose.

HERE'S WHAT YOU GET:

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White papers, articles, and case studies are great tools for generating credibility and establishing a connection with companies and their decision-makers.

PM Engineer can ghostwrite un-bylined articles, white papers, case studies, and more to help drive your content marketing strategy. We’ll collaborate with you to create educational and entertaining content to solve customer problems, position you as a thought leader, and generate leads. You provide editorial direction and we’ll do the rest!

CONTENT OPTIONS:

• WHITE PAPERS
• ARTICLES
• BLOG POSTS
• SOCIAL MEDIA CONTENT
• TECHNICAL PAPERS
• CASE STUDIES
• AND MORE!

WANT TO USE YOUR WHITE PAPER TO CAPTURE LEADS AND DRIVE TRAFFIC?
PM Engineer can deploy your White Paper via email to plumbing/mechanical engineering professionals with our White Paper eBlast. Since they know and trust the content of PM Engineer, your email to them will enjoy a higher open rate and thereby a greater number of leads!
*Exclusive-Sponsorship and Multi-Sponsor Options Available.

LEARN MORE ABOUT OUR CONTENT CREATION SERVICES

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Professionals turn to PM Engineer for industry solutions and high-quality editorial. Now you can leverage Native Advertising by publishing your sticky, buzz-worthy, non-commercial content on PMEngineer.com alongside our trusted editorial. PM Engineer will then drive traffic to your dedicated content page through multi-channel marketing efforts!

Do you have multiple pieces of content to share with our audience? Build your custom company channel on our website with a full content marketing package.

Save 15% with this bundle and get extended exposure with a full 12 months for all content pieces.

• 3 Native Advertising Packages (run for a full 12 months)
• 2 Featured Products (run for 12 months)
• 1 eBlast (includes links to all 5 pieces of content)

All tagged to your company channel on our website.

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This program is an ideal solution for the businesses looking to increase web traffic and added exposure. Allow us to take the marketing wheel and drive your target audience to your website, microsite, or landing page. This program will run until your goal is reached, up to 90 days, with all marketing collateral included.

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Looking for leads who took a qualified action on your content? Use our cost per lead program to generate a set number of leads to help grow your customer base.

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Leverage your content amongst your leads to continue to move them down the sales funnel and find out who the most sales-qualified leads are for your business.

 

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